How to Write a GREAT Title - SEO Top Ranking Essentials
What is Title tag ?
The <title> tag is THE MOST important HTML tag in your webpage from On-Page Optimization point of view.
The contents of the Title tag is generally displayed by the browser at the top of the browser window. This tag is absolutely crucial to get Top 10 rankings in ALL the search engines.
Given the undisputed importance this tag enjoys, it merits a detailed discussion. For those uninitiated Title tag of a web page is what you see in the blue bar AT TOP of any web page you open. It is this title tag which can be seen in the search engine results displayed when you search for any keyword.
Here are few tips on how to write a GREAT title:
1.Include your main targeted keyword in the Title. Title tag is extremely important real estate on web page. Do NOT waste it by writing something like only "Welcome to abcxyz.com" Worse, never leave the title tag empty. Instead include your targeted keywords for the page and then write your company name, if you want to. Try to keep your targeted keywords at the beginning of the Title.
2. Keep your titles short & meaningful. Try to limit the length of your title within 60-65 characters. First 30 characters are most important as they entice ranks while later 30 entice clicks. The less amount of words you place in the title, the more weight search engines will give to each of the keywords and the higher you will rank.
3.Develop unique titles for each page. Each page of your site should be treated as separate website & optimized for different keyword. Don't use same titles for multiple pages
4.Avoid using stop words in the Title such as “and”,”from” etc. These are most commonly used words and are filtered by search engines while they produce search results. Instead use the " | " character available on your keyboard.
Remember, Title of your web page is THE MOST important on page tag and critical for top search engine placement. Hence it's worthwhile in investing some time developing titles.
Both our products, viz website SEO report and holistic website promotion services include carefully researched EXACT keyword rich Title tag suggestions to propel your website to the top of the search engine result pages.
